Safari Park Sales Game

Our sales games enable participants to learn all elements of the sales process and practice their sales skills.





2.5 to 4 hours (depending on the number of participants).


3 to 27 participants for each game.


Staff at any level.


Not required, although a spreadsheet is available if required.


No restrictions on the number of times you can use this game.


£495 + delivery and VAT (if applicable)

Strengthen teams, create bonds and impart skills with our innovative team building business games.


The Safari Park Sales Challenge game is the ideal sales activity for an advanced sales training course, seminar or conference. It provides a challenge for their sales skills and helps to develop their planning and forecasting skills.

This exciting sales game enables participants to practice:

  • turning features and attributes into benefits
  • the often complex needs of buyers
  • planning and forecasting
  • negotiating around needs
  • when to make concessions
  • awareness of the buyer and buying signals
  • when and how to close the sale.

Teams of Buyers and Sellers receive briefing sheets which explain their situations and targets. There are also constraints: Buyers have limited funds and space to house the animals for their safari park; Sellers have to find the best home for the animals that they represent.

Buyers receive a Park Composition Sheet to help them plan their ideal Safari Park. They are free to create whatever park they desire, but it must be an interesting, exciting and self-sustaining park with adequately housed and well cared for animals.

They must also ensure they treat the animal well and as far as possible live in their natural surroundings. They must actively support conservation of threatened species and habitats, locally, nationally and internationally. They must also facilitate and initiate research that contributes to species conservation and the welfare of animals in their care.

Sellers have to look at the needs of the sellers, then the features and attributes of the animals they represent and develop them into benefits for the Safari Park. They are free to choose how they sell and whether they try to sell both types of animal that they represent.

Buyers and Sellers meet face-to-face three times: to develop understanding and to sell and buy animals which will help to create a fun, interesting and successful Safari Park.

This sales training game is an ideal way to either bring together all the points taught in a longer sales training course or to introduce all elements of the sales cycle to those new to selling. It also is a great sales training activity for the more experiences salesperson; to refresh those sales skills and remind salespeople of all the elements of sales that they now use every day.

After all the sales meetings buyers and sellers can reflect; not only on their individual performance, but on whether they have built an interesting and sustainable Safari Park.

The Park Composition Sheet is then used as a structure for the debrief.

This Sales Game enables participants to learn the following through experience:

  • understanding your products and your marketplace
  • pre-meeting preparation
  • developing rapport
  • questioning skills
  • establishing customer needs
  • overcoming objections
  • closing the sale.


  • Introduce the activity
  • Divide the group into teams of Buyers and Sellers
  • Issue Team Briefs and Preparation Forms
  • Allow participants to select the animals that they will represent
  • Oversee the meetings, observing the teams in action
  • Record sales made and agreements reached
  • Offer animals from charities to further stock the Safari Park
  • Lead a debrief on the issues raised, relate back to the workplace and remind participants of the key learning points.

Full details are provided in the Trainer's Notes.

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Buy the Safari Park Sales Game game. Price: £495.00 + delivery and VAT (if applicable)

 WorldPay will process your online card transaction and we will deliver the game(s) to you.

Buy this game and use it many times; or we will run it for you.  Please Contact Us for more information.


All transactions are in Pounds Sterling

Buy this game with:

  • Credit or Debit Card. Click on the Add to cart button below or contact us to pay by phone
  • Bank Transfer (please ask for details)
  • Cheque in Pounds Sterling made out to Elite Training European Ltd
  • PayPal. Click on the Add to cart button below or contact us to pay by phone

Select Add to Cart to buy the Safari Park Sales Game.

All transactions are in Pounds Sterling

Comments from the Safari Park Sales Game

“We used Safari Challenge at one of our internal workshops for our business teams. The simulation was well appreciated.”

“We did make some minor modifications and ran it in a multi team format with teams competing for highest profit. During the de-brief we were able to bring out learnings associated with team selection (choice of animals), sales strategy, selling style, ownership, planning and profit orientation - both transnational and long term. Also unsold animals brought out cost of holding inventory thus hitting profits.”Vikrant Chawla - NIS Sparta


  • For over 20 years we've been delivering excellent management training and personal development skills to businesses and public sector organisations across the UK.
  • Our trainers enhance the learning experience with our high energy, results driven approach.
  • Experiential learning with business games and training materials help participants acquire essential knowledge and skills through active, self-reflective engagement and enable them to remember the key learning points.


  • Training Courses: Skilled and experienced trainers that develop and understand your needs and deliver enjoyable, tailored and cost-effective in-house training.
  • Business Games: Fun and realistic, sold worldwide to use over and over again for quality development.
  • Team Building: Injecting training expertise, real-life examples and fun to draw out key learnings.
  • Coaching: Results driven executive and business coaching, creating environments where people develop and thrive, improving performance.
  • Development Programmes: Tailored and bespoke programmes, developing and inspiring leaders, supporting strategic objectives and business change.



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If you are interested in finding out more about our Safari Sales game please fill out the form, or call us on:

+44 (0) 20 3290 1473

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