Training Courses

Marketing Strategy

Learn about marketing strategy methods and the techniques needed to deliver real value.

Most companies treat their marketing budget as a cost centre, an overhead to be reduced in difficult times and flexed when the cash is available. Real marketing is about adding value not cost to the company's balance sheet.

Our marketing strategy course covers the methods and techniques needed to deliver real value. Delegates will learn that most marketing is simply addressing the status quo, maintaining equilibrium. Our techniques enable marketers to step up to the real challenges facing their organisations, namely:

  • resisting and pushing back on the competition
  • innovating new products and services
  • growing new markets as old ones decline
  • keeping up with the rapid pace of change.

Delegates will develop methods of acquiring insight into business process, ways of accessing the decision makers and how to increase their own visibility in organisations.

Who will benefit:

Anyone who wants to see real benefits from their marketing activity – both business managers and marketing staff.

Duration: 2 days

By the end of the marketing strategy course delegates will be able to…

  • define your company's products and services in market terms not internally referenced
  • present your new-found vision to your managers
  • articulate your value propositions
  • define your measurements of value add
  • be confident in your strategy.

Testimonials from our Marketing Strategy course

“I have gained a great deal of confidence from knowing mine and the company's strengths and weaknesses and can see huge potential for growth and progress.”
S. Etheridge – John Catt Educational Ltd

About us

Elite Training European Limited is a leading UK provider of Marketing Strategy training courses.

For over 20 years, we have been delivering excellent management training and personal development skills to businesses and public sector organisations in London and the South East, East Anglia and across the UK. Based in Suffolk means we are within easy travelling distance of Buckinghamshire, Cambridgeshire, Essex, London, Hertfordshire, Kent, Norfolk, Northamptonshire, Surrey and Sussex. We will also arrange a course anywhere in the UK or Europe.

Our courses involve experiential learning with the use of business games and training materials. These activities help participants acquire essential knowledge and skills through active, self-reflective engagement and enable them to remember the key learning points - “What I hear, I forget; what I see, I remember; but what I do, I understand.” Confucius 451 BC

In-House Training Courses

Our In-House business training courses mean that we travel to you and save your travel time and costs.

Choose a time and date suitable for you and our high-level tutors with up-to-date, practical experience in this course, will tailor a course to meet your needs.

We guarantee you will enjoy the Marketing Strategy training course and see the benefits for the participants and your organisation.

Personalised training at an affordable price

We are busy running In-House training courses, so we do not offer open courses for people from different companies or organisations to attend. However, we offer training courses for one or two participants, which has the flexibility to vary pace and depth of study. These are not as expensive as you might think!

To see why other companies choose us, and for examples of costs, availability, course trainers, etc., please visit our >> Home Page or Customers and Feedback Page

Contact Us

Graeme Jones
Head of Training Services
Elite Training European Ltd
3 Parkers Place
Martlesham Heath

Telephone: +44 (0) 20 3290 1473


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Elite Training European Ltd

Telephone: +44 (0) 20 3290 1473



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